2023-2024 CATALOG

The Academic Catalog is the official listing of courses, programs of study, academic policies and degree requirements for Loyola University Chicago. It is published every year in advance of the next academic year.

Advertising & Public Relations/Global Strategic Communication (BA/MS)

The School of Communication’s five-year BA/MS program is for students who are focused on a communication career on the global stage. The program combines two degrees, the BA in Advertising and Public Relations (Ad/PR) and the MS in Global Strategic Communication (GSC). 

This is a professionally focused, interdisciplinary, non-thesis program. Students will gain an understanding of strategic communication processes, learning about public relations, advertising and digital marketing. They will learn how to navigate the globalized world by creating strategic campaigns and culturally relevant messages to engage a diverse range of stakeholders. A study abroad class in global media centers provides applied learning.