Introduces students to the process of innovation and how to think like an entrepreneur. Students will learn how new venture ideas are conceived, vetted & tested. Course knowledge & skills are presented through a combination of theory and application, preparing students to move to the next level of entrepreneurial studies.

Explore how innovative solutions can address social issues and create sustainable impact. Learn to design, implement, and scale ventures that combine business principles with social change. Engage with case studies, develop entrepreneurial skills, and build a framework for launching ventures that contribute to societal well¿being. An understanding of how to build and manage a successful social venture.

With the power of the Internet, entrepreneurs can quickly research, find, and reach new markets. However, successfully and profitably engaging in a global marketplace requires understanding conflicting and changing business dynamics, barriers to entry into the international arena, and challenging management practices.

This course will explore the whole marketing concept, starting with understanding the customer and how the customer changes over the product lifecycle. The course will then explore common marketing channels and sales methods entrepreneurs use and debate their effectiveness at each stage of business.

Students will understand how to build a product/service that is attractive to customers yet differentiates it from its competitors. The students will learn how to grow the venture using sales and marketing channels, strong team building, and the financial implications of their decisions.

Independent Study is an in¿depth research or reading project initiated by the student and jointly developed with a faculty member into a specialized area of entrepreneurship not otherwise covered by the department course offerings.

Special Topics are scheduled classes offered on an ad hoc basis. Specific titles and content will vary.

This course will focus on the very early stages of the entrepreneurial process. We will discuss how new opportunities are discovered and how societal value is created throughout this process. In its approach, the course will be based on classic theoretical readings, the insights of economics, strategic management, organizational studies, psychology and cognitive science.

This course enables the students to develop their new venture ideas. We discuss how to cultivate new business ideas, form venture teams, evaluate the opportunities, and design a firm to bring the ideas to life. At the end, each venture team produces a business plan.

This course will focus on the application of strategic management tools to entrepreneurial situations with an emphasis on the early stages of new venture creation. We will discuss how new opportunities are discovered, how inventions are turned into innovations, and how societal value is created throughout this process.